Protocol for Men
Dawson Street & Swords, Dublin
Protocol For Men – Dublin’s Destination for Grooms & Groomsmen wedding suits
Getting married? Whether you're the groom, best man, or part of the wedding party, Protocol For Men is here to suit you in style. With two stylish stores in Dublin – Dawson Street and Swords – plus a full online shop, we offer a seamless experience from first fitting to final button.
From timeless tuxedos to modern tailored suits, we specialise in wedding and groomswear that makes an impression. Choose to hire or buy from our wide selection of premium suits, boys’ formalwear, smart-casual menswear, shoes, and finishing touches. Our expert team will help you build the perfect look to match your wedding theme, personality, and budget.
Walk in or book a personalised fitting – let’s make sure you and your crew look sharp on the big day.
📍 Dawson Street Store
42 Dawson Street, Dublin 2
Mon–Sat: 10:00–17:30 | Sun: 13:00–17:00
📞 01 677 2777
📍 Swords Store
6 The Plaza, Main Street, Swords
Mon–Sat: 10:00–17:30 | Sun: 13:00–17:00
📞 01 810 7453
🛒 Shop Online Anytime at protocolformen.com
Reviews of Protocol for Men
5.0
7 reviews
Quality of service
5.0
Value
5.0
Responsiveness
5.0
Flexibility
4.9
Professionalism
5.0
Fantastic service great suits wedding unhelpful suits renting customer service formal wear eager flexible
Sort by
Will and Tom
4.9
Married on 6th Nov 2023
Fantastic service from the fabulous Sandra, excellent attention to detail and had us both in our tuxedos in no time at all, can wait to go back and book everyone in for there fitting.. Amazing lady, Thanks so much Sandra.
Added 1st Aug 2023
Chris
5.0
Married on 5th Jun 2022
Huge thanks to Tony and team in Dawson St, fantastic service. Delighted with our suits for my wedding and grooms party. All the lads were delighted with the service. Tony went above and beyond to kit my nephew out with a matching communion suit that doubled up for the wedding. Brilliant service.
Added 25th Sep 2022
Annemarie & Marc
5.0
Married on 30th Mar 2022
Their Swords store sorted all 4 lads wedding suits literally less than 24 hours before our wedding after the place we originally bought from gave us the wrong sizes and left us short. They went above and beyond to get suits for us, putting a rush order in for various sizes to ensure we could get one that fit in time. They even sorted alterations on the day. Absolutely brilliant customer service. Would highly recommend.
Added 9th Apr 2022
Anonymous
Wedding on 1st Sep 2021
Phoned to make appointment. Was told to turn up for 2 weeks in advance of the wedding. Staff member very eager to get me off the phone. Incredibly unhelpful
Response from Protocol for Men
I am so sorry to hear of your bad experience. This is definitely not the level of service we strive to offer. Protocol for Men has been dressing wedding parties for over 30 years and we pride ourselves in our customer service. I would really like to speak to you further on this matter, so that I can get to the root of the issue and make sure it doesn't happen again. If you can give me a call on 018107453 and ask for Daniela. Kind Regards
Added 14th Jul 2021
Lisa & Stephen
5.0
Married on 6th Mar 2021
Dealing with the guys in the shop was such an ease especially given current lockdown restrictions. They were so helpful and flexible when it came to changing from buying to renting and a mixture of both.
Added 16th Mar 2021
Jonny
5.0
Married on 18th Nov 2016
Just wanted to say thanks to Tony and all the guys at Protocol. They kitted us out with some great suits and can't thank them enough. I have picked up a few suits and shoes over the years from them and they are always a pleasure to deal with. My groomsmen all live abroad and only had a few days before the wedding to get suited up and fitted and Tony got everything sorted straight away. Would highly recommend them and their other store Monza for any formal wear.
Added 5th Mar 2017
Anonymous
Wedding on 24th Feb 2015
Friendly and helpful staff.
On the wedding day the suits looked great.
On the wedding day the suits looked great.
Response from Protocol for Men
Thank you for your kind review. We aim to please.
Added 8th Dec 2015
Offers
Ends 24 Sep 2025
Buy 3 Suits for €995
Buy 3 Three Piece Albert Suits for €995available in 5 coloursThese suits are all mix and match, and available in
View details 
Ends 24 Sep 2025
Made to Order Suit only €445
Get a Made to Order suit for only €445.24 Vibrant colours available100% Pure Wool
View details 
Ends 26 Sep 2025
Tux for only €225
Buy an Edina 2 piece Tuxedo with shirt and bow tie for only €225.
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+353 1 963 0432
Unit 106, Digital Office Centre, Balheary Road, Swords, Co Dublin, K67 E5A0
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